Thursday, September 12, 2019
Investigation of Current Performance in Inverleith Hotel (B&B) Edinbur Assignment
Investigation of Current Performance in Inverleith Hotel (B&B) Edinburg - Assignment Example Additionally, a SWOT analysis of the hotel has been conducted with the aim of understanding strengths, weaknesses, opportunities and threats of Inverleith Hotel (B&B) located in Edinburgh, which is a B&B hotel. A comparison is also made between the hotel with other similar size B&B hotels in the same geographical area. Alternatively, it also intends to explain the methods through which the current performance of the hotel can be maintained properly and the possible solutions for the expansion of the business. In order to determine strengths, weaknesses, opportunities and threats of Inverleith Hotel (B&B), a SWOT analysis has been conducted. In this respect, the strengths, as well as weaknesses of the hotel, can be determined. The possible opportunities related to the success and development of the hotel can also be ascertained. After identifying the weaknesses and threats, the hotel can reduce the weakness by applying new strategies to improve the performance of the hotel (Practical Entrepreneurship, n.d.). The hotel is one of the leading fast food hotels in England. The hotel focuses on the preferences of the customers, which is one of the important strength of the hotel. This strength helps the hotel to attract the more customers to increase the sale as well as increase the profit of the hotel. It also helps to improve the performance of the employees so that the objectives of the hotel can be accomplished. It has multiple numbers of customers in the market. The financial growth of the hotel has increased to a substantial extent. The geographical area of the hotel is good for marketing or doing business. The facilities provided by the hotel are based on quality standards and in accordance with the needs of the customers. The rooms of the hotel are equipped with modern equipment like telephone and broadband access and with self-catering accommodation (Practical Entrepreneurship, n.d.).
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